THE FIX YOU DIDN’T
KNOW YOU NEEDED.

YOUR COPY ISN’T BROKEN. IT’S JUST NOT DOING THE JOB.

What if one smart shift in strategy, a few words in the right place,
was the difference between scrolling past and sold out?

Let’s find the words that work.

YOU DON’T NEED MORE COPY.

YOU NEED THE RIGHT WORDS AT THE RIGHT MOMENT

Have you ever put together a sales page, email, or landing flow and thought:

“It sounds good… so why isn’t it working?”

That’s the difference between content and conversion copy.
One gets read. The other gets results.

At Ncognito Copy, I help brands like yours say what needs to be said,
so the right people finally take action.

Not sure what’s missing?

More Than a Page. More Than a Sequence.


Let’s Build What You Actually Need.

  • Got something worth launching, but worried the page won’t do it justice?

    I write sales pages and launch funnels that hook people fast and move them to act, without the cringe and without sounding like every other “conversion copy” online. No over-hype. No clones. Just sharp, strategic copy that makes your offer feel like the obvious next step.

    This means more clicks. more signups. More people saying, “I need this.”

    Perfect for: Course creators, service providers, and digital products.
    Includes: Sales page, opt-in page, short funnel, and a mini audit to spot leaks before launch.

  • Websites shouldn’t sound like brochures.
    They should sound like your best closer.

    Whether you're building from scratch or reworking what already exists, I’ll write your site so it does the selling for you, not just the explaining.

    • Home, About, Services, Product, Collection

    • Brand storytelling woven into UX

    • Strategic CTA placement, hierarchy, and message flow

    • SEO without sounding robotic

  • Do your emails say something, or just show up in inboxes?

    I write emails that sound human, build trust, and turn attention into actions. Whether you’re nurturing leads, selling products, or welcoming new clients, this is where connection becomes conversion. These aren’t just sequences, they’re relationship builders that drive AOV, LTV, and second purchases.

    This means higher open rates, more clicks, and repeat buyers who stick around.

    Perfect for: eComm, coaches, and creators.
    Includes: Welcome series, abandoned cart, nurture flow, and promos.

  • Flawless emails are one thing. But they also need to fire when they should.

    I’ll help you build flows that trigger on time, segment smart, and convert consistently, all inside Klaviyo.

    Flows, logic, copy. Done and dusted.

    • Welcome, browse, abandon, post-purchase, winback

    • Klaviyo audit + rebuild

    • Integration with Shopify or landing page funnels

    Let’s make your automations feel like real conversations.

  • Stop the scroll. Start the sale.

    Your ad has about 2 seconds to earn attention, and one sentence to pull them in.
    I write outcome-optimized ad copy that gets clicked and sets up the sale with the right tone.

    • Facebook/Instagram Ad Sets (Primary text, headline, description)

    • Google Text + Display Ads

    • UGC Script Prompts + Hook Banks

    • Ad copy refresh cycles for creative fatigue

    Includes A/B testing variants and CTA frameworking

  • → You’ve got a unique setup? Cool. I got a unique strategy for you.

    Need a brand voice guide and a landing page?

    Need 3 promo emails, an SMS drip, and 2 ads for a funnel you're testing next week?

    I build custom packages that work around your structure.

    Just tell me:

    • What you’re launching

    • Who it’s for

    • What your goals are

    And I’ll build a copy system to get you there.

Don’t know what you need?
You don’t have to.

We’ll figure it out together on a free call.
We’ll map out the bottlenecks in your messaging and recommend the fix, with zero pressure.

Not sure which one you need?

WHO’S BEHIND THE WORDS?

Hey — I’m Steve. I write like a strategist and build brands like a misfit.

No bro funnels, no bloated nonsense. Just clear, sharp words that work behind the scenes while your brand takes the spotlight.

Before launching Ncognito Copy, I ran a brand consulting firm where I helped startups scale past $ 2M+ in annual revenue through strategic messaging, positioning, and story-first marketing that actually moved people.

Now? I help founders, creators, and misfit brands dial in copy that does more than sell, it connects.

I believe:

  • Morals matter (even in marketing)

  • Good copy doesn’t sell, it sticks.

  • Your voice is your best asset.

If you’re ready to get serious about your story and the sales that come with it, we need to talk.

Still wondering if it’s time to fix your copy?

  • What if you stopped guessing what to say?

  • What if your site actually sounded like the version of you that gets results?

  • What would change if people started responding to your words?

Your brand deserves more than forgettable copy.

It deserves words that work as hard as you do.

If you're serious about scaling your business, let’s create something powerful together.